Irish Sea Moss Curl-Activating Styling Gel for Defined Curls - Vegan, Cruelty-Free - 8.5 oz

At LUS, we believe that curls are not complicated. We have simplified curl routines to take the guesswork out of your wash day, allowing you to enjoy healthy, beautiful hair without the stress. Our mission is simple: to encourage you to love and accept yourself for all that you are, and for all that you are not, so your unique beauty can shine through. This is why we incorporated it into our company name, LUS = Love Ur Self. Every time you see it on one of your bottles, you're reminded to Love Ur Self just a little more each day.

Quality over quantity is our motto, which is why our core product line is built around a simple 3-step system: wash, condition, and all-in-one styler. We believe that if a product truly works, you shouldn’t need countless hours and a drawer full of expensive beauty products to look your best. That’s why we put a lot of love into developing our products, focusing on honesty and transparency rather than trendy marketing. Our products are made with powerful and effective ingredients that actually work, leaving out any of the harmful, nasties often found in beauty products.

Our Irish Sea Moss gel pairs perfectly with our 3-Step System to give your curls extra definition, moisture, softness, and shine. It is suitable for all curl types, providing medium-hold styling gel that is curl-activating and provides extra definition and long-lasting hold while helping to repair and improve the look of damaged curls. Made with Irish Sea Moss and Acai, Passion Fruit & Rice Bran Oil Complex, our innovative gel is designed to inject your hair with moisture and shine and improve the health of your curls over time with hair-resurfacing technology.

Our products are clean, vegan, and cruelty-free, never tested on animals, and gluten-free suitable for sensitive skin. Additionally, we offer a 30-day money-back guarantee to ensure that you are completely satisfied with your purchase. We have developed these products to help bring out the best of your own unique curls, knowing that learning to care for your curls is a journey. With LUS, you can finally achieve healthy, hydrated, ultra-defined waves, curls, and coils.

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